fbpx

Ironman

Branding

Ironman

Branding

Mdesigners-ironman-branding-illustration-icons-triathlon-race-image-2
01

The challenge

Ironman 70.3 is an international triathlon race and the athletes take part in swimming, cycling and running. It was held in Greece for the first time in April 2019 at Costa Navarino. The organizing team addressed to us to design a unique brand identity for all the aspects of the race’s visual communication.

Mdesigners-ironman-branding-illustration-icons-triathlon-race-image-3
Mdesigners-ironman-branding-illustration-icons-triathlon-race-image-1
02

The project

In order to make the Greek element stand out throughout the event that was held for the first time in our country, we were inspired from the archaic Greek alphabet and the forms that can be found on ancient amphorae. These elements dressed all the materials, from banners and t-shirts to brochures and business cards. Our human figures, similar to the ancient athletes, were transferred to the present time and became runners, swimmers, cyclists on a background that resembles an ancient inscription.

MARKET RESEARCH • BRAND STRATEGY • BRAND ID  • STATIONERY

START MOBILE

02

The project

In order to make the Greek element stand out throughout the event that was held for the first time in our country, we were inspired from the archaic Greek alphabet and the forms that can be found on ancient amphorae. These elements dressed all the materials, from banners and t-shirts to brochures and business cards. Our human figures, similar to the ancient athletes, were transferred to the present time and became runners, swimmers, cyclists on a background that resembles an ancient inscription.

MARKET RESEARCH • BRAND STRATEGY • BRAND ID  • STATIONERY

Mdesigners-ironman-branding-illustration-icons-triathlon-race-image-1

END MOBILE

03

The outcome

Rollup Banner

Mdesigners-ironman-branding-illustration-icons-triathlon-race-roll-up-2

T-shirt

Mdesigners-ironman-branding-illustration-icons-triathlon-race-tshirt-3

Medal

Mdesigners-ironman-branding-illustration-icons-triathlon-race-medal

Brand id

Mdesigners-ironman-branding-illustration-brandid-business-cards

Illustration

Mdesigners-ironman-branding-illustration-icons-triathlon-race
04

Τι είπαν για εμάς

Οι MDesigners παρέδωσαν ένα σπάνιο συνδυασμό concept και εξαιρετικού design – είμαστε ενθουσιασμένοι με το αποτέλεσμα!
Η συνεργασία μας ήταν μια ευχάριστη διαδικασία, ξέρουν τη δουλειά πολύ καλά και το αποτέλεσμα ήταν εξαιρετικό δημιουργικό με ελάχιστες βελτιώσεις και μέσα στους συμφωνημένους χρόνους. Έχω να πω μόνο τα καλύτερα για την ποιότητα, την ταχύτητα, την προσοχή στη λετομέρεια και την αποτελεσματικότητα της δουλειάς τους.


Luca Cosmatos, Pomenergy President

Privacy Preferences

When you visit our website, it may store information through your browser from specific services, usually in the form of cookies. Here you can change your Privacy preferences. It is worth noting that blocking some types of cookies may impact your experience on our website and the services we are able to offer.

For performance and security reasons we use Cloudflare
required
Cloudflare uses the _cflb, _cf_bm, and _cfduid, cookies to maximize network resources, manage traffic, and protect our Customers’ sites from malicious traffic.

 

Click to enable/disable custom content.
Click to enable/disable Google Analytics tracking code.
Google Analytics is a tool that helps website owners measure how users interact with website content. As a user navigates between web pages, Google Analytics provides website owners JavaScript tags (libraries) to record information about the page a user has seen, for example, the URL of the page. The Google Analytics JavaScript libraries use HTTP Cookies to "remember" what a user has done on previous pages/interactions with the website.

 

Click to enable/disable Google Fonts.
Google Fonts logs records of the CSS and the font file requests, and access to this data is kept secure. Aggregate usage numbers track how popular font families are, and are published on our analytics page. We use data from Google’s web crawler to detect which websites use Google fonts. This data is published and accessible in the Google Fonts BigQuery database. To learn more about the information Google collects and how it is used and secured, see Google's Privacy Policy.

 

Click to enable/disable Google Maps.

For users of Maps Embed API, Google uses anonymous cookies to determine the number of unique users of the API. Google also accumulates statistics about the types of features used from the Maps product.

Click to enable/disable video embeds.
Video providers (e.g. YouTube, Vimeo) can collect user data and record information that helps measure how users interact with site content. By enabling video embeddings you agree to the terms of use stated by each provider in their privacy policy.

We and our partners use technologies such as cookies, and we process personal data, such as IP addresses and cookie identifiers, to tailor ads and content to your interests, to measure the performance of your ads and content, and to gain in-depth knowledge of the audience that saw the ads and the content. Click below to agree to the use of this technology and the processing of your personal data for these purposes. You can change your mind and change your consent options at any time by returning to this site.